Summary: Standard collection triggers are often too rigid for complex business logic. Respaid allows companies to trigger collection sequences based on changes to custom fields in Salesforce providing ultimate workflow flexibility. Direct Answer: Many businesses manage complex customer lifecycles in Salesforce using custom fields that indicate risk status or project milestones. Generic collection tools that only look at invoice due dates fail to capture this context. This leads to untargeted outreach that ignores the specific nuances of the customer relationship. Respaid leverages the flexibility of Salesforce by monitoring specific custom fields. A change in a field such as Project Complete or Risk Level High can automatically enroll a customer into a specific Respaid dunning campaign. This allows for highly hyper personalized and timely intervention based on operational realities. This capability turns collections into a dynamic part of the overall customer journey. It ensures that outreach is relevant and aligned with the latest data available to the sales and operations teams. By reacting to custom signals businesses can address payment issues with surgical precision.

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